Empower everyone in your business to increase productivity, revenue, and results.

A Simple Employee Training Program that Creates a Growth-Minded Team.

Smiling woman with curly blonde hair and glasses sitting at a cluttered desk in a bright, modern office with large windows and other people working in the background.
A man with glasses and a beard smiling and holding a clipboard stands in an office with white walls, a clock, and green plants in the background.
A woman smiling holding a potted green plant in a garden center or plant shop.

Your staff are either helping or hurting your business growth.

Unfortunately, most employees are not motivated or empowered to go beyond minimum job requirements.
How would you like to see your staff “act like owners?”

A book titled 'The Five Filters' by Kevin McMillan, placed on a textured fabric surface with orange and pink tones.

THE FIVE FILTERS

Grow your business from the inside out.

Give your staff a simple, repeatable way to make decisions that align with your mission, message, audience, brand, and customer experience.

The Five Filters system will encourage, educate, and equip your staff to make better decisions and take actions that yield growth.

Two women smiling in a pottery store, one sitting at a wooden counter with a laptop, the other standing near shelves of dishes.

EASY TO IMPLEMENT

A system so simple, your team will use it.

The Five Filters framework is easy to remember, teach, and apply. There are no long meetings, and no certification is required. It is just one powerful mental model your team can start using right away.

A smiling young woman with curly brown hair, wearing a teal shirt and black apron, standing with arms crossed in a grocery store or market aisle, surrounded by shelves of fresh produce and other grocery items.

BOOK FOR EVERYONE

A book your team will read (and embrace).

Most business books speak to executives and are forced on teams who ignore or resent them. The Five Filters was strategically developed for your staff. It’s short, clear, and written to earn your employees’ buy-in and empower them to make positive change.

A young male waiter with glasses smiling and holding a wooden tray with fries, a burger, and a small container of sauce inside a lively restaurant with customers dining at tables.

INTRODUCTION & IMPLEMENTATION

A rollout that actually gets traction.

The Five Filters is more than a book. It is a framework designed for easy introduction and ongoing application across your team with clarity and confidence.

THE RESULTS

Equip Your People to Work with a Consistent Marketing and Sales Mindset

How The Five Filters Generates New Growth for Your Business

ONE

Smarter Decisions
at Every Level

Your team learns to filter their work through mission, message, and customer impact, leading to fewer mistakes, clearer direction, and faster progress.

TWO

Consistent Messaging and Communication

When everyone filters communication through the same framework, your brand voice becomes unified, which builds trust, clarity, and momentum.

THREE

A Stronger Customer Experience

Through filtering, your team works with the end user in mind, every interaction improves, leading to higher satisfaction, more referrals, and better reviews.

FOUR

Staff Care More
and Do More

The Five Filters train staff to see beyond their role and strive for success. They become strategic contributors, not just task completers.

FIVE

A Lighter Load
for Leadership

Leaders are not burdened with every strategic decision. Your team begins filtering their own ideas, so you're not always the one connecting the dots.

SIX

Alignment Drives Everything Forward

When mission, audience, message, brand, and experience are aligned, the entire organization moves in the same direction with less friction and more force.

PRICING & PACKAGE OPTIONS

Choose Your Implementation Path

We’ll help you introduce and embed The Five Filters across your company.

Choose the rollout option that fits your culture and capacity.

FREE

Solo.

You lead and manage the introduction and implementation process. The Five Filters book has questions after each chapter that you can work through together as a team. Ideal for very small teams or businesses.

Click here to order the book.

UNDER $3,500

Introduction Only.

We explain The Five Filters and motivate your team. Perfect for companies that want an experienced outside leader to launch the program toward success.

Choose from:

  1. 60-minute live webinar

  2. 90-minute virtual team workshop

  3. Half-day onsite session*

Includes:

  1. Motivational introduction by a T5F-certified guide

  2. Team rollout resources

  3. One-week post-launch coaching for leadership

Click here to discuss options and pricing with our team.

*Travel billed separately.

STARTING AT $5,000

Introduction + Implementation.

We help you introduce, reinforce, and embed The Five Filters in your organization. This includes working directly with your team and helping them connect the dots to apply the content to their daily job. Best for leaders who want lasting change across the whole company.

Choose from:

  1. Four to six-week lunch & learns*

  2. Monthly sessions with leadership + teams*

  3. On-site full-day workshop + follow-up coaching*

Includes:

  1. Strategic session design + delivery

  2. Advanced staff discussion and resources

  3. Manager training

  4. Optional 90-day Alignment Check-In and team progress survey

Click here to discuss options with our team.

*Travel billed separately.

Hotel front desk clerk smiling and handing a key card to a guest in a hotel lobby.

FREE DISCOVERY CALL

Find out how The Five Filters could empower everyone to grow your business.

Let’s talk about your team, your goals, and how The Five Filters can help your people start increasing your revenue and results.

If your team isn’t making good decisions, it hinders your growth. Give them the mindset and tools they need to make better ones every day.